Ground breaking online home delivery service launches in London

Tilia (www.tilia.co.uk), the ground-breaking online home delivery service that for the first time conveniently connects shoppers with the finest artisan food and drink suppliers, has launched in the capital and plans a quick nationwide expansion.

Reflecting the changing landscape in the food and drink industry, Tilia sources the best produce from both young innovators, including the burgeoning street food community, and established businesses. From the craft beers of The Real Ale Company to the finest wines from Uncorked, London’s best independent wine merchants, the website enables food and drink lovers to easily purchase the most exciting culinary fare.

Tilia was founded by Rob Ford, a former City worker turned food entrepreneur.  He has launched the service on the core philosophy that the best produce comes from artisans with skill, provenance and passion. Ford wanted to create a way to champion these individuals and small, independent businesses, while at the same time making food and drink of unparalleled quality and freshness available as widely as possible.

Rob Ford says:

“The idea for Tilia was born when I moved to Islington and for the first time was exposed to the great produce available from the amazing artisans in London’s villages. I knew that it was difficult for people living outside of these areas to regularly access this amazing food and drink and so I wanted to create a solution that connected these businesses with all food and drink lovers – Tilia became that solution. After our London launch, we plan to grow our distribution area and will enlist the best regional artisans in the country to support this expansion.”
Rob Ford, Tilia Founder

Before Tilia, only those with the knowledge and time to travel to every specialist retailer and food market were able to regularly enjoy such outstanding produce. Now, all available under one virtual roof, shoppers can pick and choose their artisan food and drink and have them delivered straight to their kitchen, paying the same price for each item as they would if buying directly from the supplier.

The Drinks section on the site, is bursting with the best artisan beverages. Truly special bottles from Uncorked, are stocked alongside craft beers from The Real Ale Company, freshly roasted, gourmet coffee from Nude Espresso and unique ciders from the Essex Cider Shop, one of only two dedicated cider shops in the country.

Currently available in London, the team behind Tilia have ambitious growth plans and hope to expand the service nationwide following launches in every major city in the UK.

For food and drink lovers wanting only the finest, Tilia is simple and convenient enough to be used for the weekly shop, and is also the perfect choice for one off purchases, when sourcing truly special ingredients for dinner parties and celebrations.

The delivery teams combine their own knowledge with the expertise of the suppliers to ensure a completely personal shopping experience that allows customers to share in the passion of Tilia’s producers. With every delivery, the drivers keep shoppers up to date with the latest discoveries and recommend the most delicious produce of the season, for a truly bespoke and exciting service.

Unlike the big supermarkets, Tilia links shoppers directly with its artisan partners so that consumers can be assured of the provenance of their food and the high standards that are maintained throughout the production process.

Each producer is a master in their field and every one has been awarded Tilia’s Artisan Standard, which is secured through a rigorous five point selection process and guarantees an unparalleled level of quality.

This ensures that all the produce that Tilia supplies is priced fairly, has brilliant provenance, is made using production methods that protect and enhance the quality of the original ingredients, and is crafted by expert individuals with real passion for food and drink.

Tilia provides produce from an ever-growing portfolio of British artisan suppliers alongside the highest quality ambient goods from further afield in six different categories: Butcher, Fishmonger, Bakery, Greengrocer, Deli and Drinks. Constantly innovating, Tilia is fast becoming one of the best ways for young brands and exciting new products to reach the population alongside more established award-winners.

Tilia delivers throughout London from Tuesday to Saturday. Delivery is free for orders over £50